01
Real product gets decided in the uncomfortable conversations: when what the user wants, what the business needs, and what engineering can build don't line up. That disagreement is where I work.
About
A Senior Product Designer who also writes the code he designs.
I've spent 7+ years leading design in SaaS, B2B platforms, and marketplaces for US and Latin American markets. I do UX strategy, build design systems, and write frontend. The point is making those three work together instead of against each other.
I write production code in React and JavaScript when it speeds up delivery. It's not to replace engineering; it's so less time passes between seeing a problem and seeing it solved in production.
7+
Years in the field
4
Industries served
3
Countries (CL, PE, US)
12+
Engineers I've worked with
Philosophy · 01
Five statements on how I understand this craft. More than a process, they're formed opinions. If you don't share one of them, there's a fair chance we wouldn't be a good fit working together.
01
Real product gets decided in the uncomfortable conversations: when what the user wants, what the business needs, and what engineering can build don't line up. That disagreement is where I work.
02
A design system isn't a component library: it's an agreement between design and engineering on how things get built. And an agreement that only lives in Figma doesn't keep itself.
03
I believe that in 2026 a Product Designer who can't write code is at a disadvantage. Not because they have to do engineering's job, but because without knowing the material they work with, many of their decisions end up being guesswork.
04
A decision without its trade-off written down somewhere isn't a decision, it's a preference. And preferences don't hold up as the team grows.
05
AI inside a product only works if the person can see where the suggestion came from. When they don't understand the why, they stop trusting it, and end up going back to doing it by hand.
Career · 02
From a digital agency to a multi-sided marketplace, by way of construction tech. Each stage taught me something different: to deliver fast, to handle complex operations, and to work at enterprise scale.
Apr 2022
Apr 2022 — Feb 2026
Wolf Inc. · Staffing marketplace (web & mobile) · US market · Remote from Chile
Nov 2019
Nov 2019 — Sep 2021
IPSUM → Outbuild · Construction-tech SaaS · Chile and Latin America
Oct 2018
Oct 2018 — Nov 2019
LFI Digital Agency · Digital agency · Santiago, Chile
Skills · 03
More than a complete list, it's what I use day to day. If you're looking for a Senior Product Designer who also writes code, this is what I bring to the table.
The formal stuff · 04
Education
Bachelor's in Digital and Multimedia Communication
Universidad del Pacífico, Chile · 2017
Frontend Development Program
Coderhouse · React, Vue.js, Node.js, JavaScript
Languages
Spanish · Native
English · Advanced / Professional
Setup
Remote · LATAM & US
Shall we talk?
I reply within 24 hours. If you'd rather use something shorter, LinkedIn works too.